The countdown is now on for an unprecedented commercial spaceflight, and you may assist determine one of many key elements — or fairly, flavors — of the launch.
7-Eleven, the most important and oldest chain of comfort shops, is sending its iconic Slurpee drink “on a private spaceflight” in celebration of its 94th yr in enterprise. The frozen beverage is about to depart Earth this August on a balloon-lofted flight into the stratosphere, departing from a 7-Eleven retailer in Michigan, the “Slurpee capital of the U.S.” (a.okay.a. the state that consumes essentially the most Slurpee drinks).
“In the spirit of Taking it to Eleven for our birthday month, we’re delivering our beloved Slurpee to space and bringing our customers along for the journey,” stated Marissa Jarratt, 7-Eleven’s senior vp and chief advertising officer. “After all, what is more far out than outer space?”
With the launch website chosen and the logistics set, all that is still is to select what taste will make historical past as the primary Slurpee in “space.”
The chain is leaving that option to its prospects. The hottest Slurpee taste that’s ordered utilizing the 7-Eleven app for 7-Eleven Delivery via the tip of July can be used to fill the cups which can be then despatched spaceward.
And they simply will not be simply any cups: 7-Eleven has produced a restricted variety of commemorative Slurpee cups that includes the “Slurpee Space Delivery” brand on their entrance and a tackle the Apollo lunar lander plaques on their again, declaring it as a “Slurpee For All Mankind.”
Once again on Earth, 7-Eleven will give away the cups to a number of the similar individuals who helped choose the high-flying taste. With every 7-Eleven Delivery order via the month of July, 7-Eleven app customers can be entered in an opportunity to win one of many unique cups as a “Slurpee in Space” memento.
Ten stainless-steel tumblers and 30 plastic cups will make the stratospheric journey and be given away via the competition.
The promotion is open to U.S. residents who’re 13 years of age or older. You also can enter with out making a purchase order by mailing a 3- by 5-inch card along with your identify, mailing tackle and e mail tackle to: Creative Zing / Slurpee Into Space Sweepstakes, PO Box 607807, Orlando, FL 32860. See 7-Eleven’s web site for the whole rules for the sweepstakes.
Announced on Monday (July 12), the information of 7-Eleven’s Slurpee spaceflight got here only a day after Virgin Galactic launched its founder, Richard Branson, on the corporate’s first fully crewed suborbital test flight. Branson flew on July 11, or 7-11.
“Today is MY DAY, ugh,” 7-Eleven wrote on Twitter, reacting to Branson’s triumph. “Tired: sending man to space. Inspired: delivering Slurpee to space.”
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